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Marketing: Extended Marketing Mix (7P's) - Marketing Mix 7P
The concept of the extended marketing mix takes us beyond Product, Price, Place and Promotion to consider three more marketing elements: People, Process and Physical. This short video outlines the 7 P's and provides an example. #alevelbusiness #businessrevision #aqabusiness #tutor2ubusiness #alevels #edexcelbusiness #businessalevel #MarketingMix #Marketing
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What Are the 7Ps of the Marketing Mix?
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